Let’s face it — we all want glowing skin, luscious hair, and products that actually work. But in a world full of chemicals, plastic packaging, and overpriced skincare, finding eco-friendly beauty products that are both effective and affordable can feel impossible.
The good news? You don’t need to spend a fortune to take care of yourself and the planet. There’s a growing number of budget-friendly, sustainable beauty brands offering amazing products — all under $20!
In this post, BlogsPrime will help you to explore some of the best eco-friendly beauty products under $20, why they’re worth trying, and how you can make small changes that have a big impact on both your skin and the environment.
🌸 Why Choose Eco-Friendly Beauty Products?
Before we dive into the list, it’s worth understanding why eco-friendly beauty matters.
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🌱 Better for your skin: Natural ingredients are often gentler, free from harsh chemicals, and suitable for sensitive skin.
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🌍 Better for the planet: Eco-friendly brands use sustainable packaging, cruelty-free practices, and biodegradable ingredients.
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💚 Better for your wallet: Many affordable green beauty brands offer amazing quality at a fraction of the cost of luxury labels.
💡 Fun fact: The average person uses around 12 beauty products a day. Choosing sustainable options can significantly reduce your carbon footprint over time!
💄 Top Eco-Friendly Beauty Products Under $20 Worth Trying
You don’t need to spend big to live sustainably. These products are highly rated, planet-friendly, and under $20 — proof that beauty and budget can go hand in hand.
1. Burt’s Bees Tinted Lip Balm – $7
This cult favorite offers a pop of color while keeping your lips hydrated all day. Made with 100% natural ingredients like shea butter and botanical waxes, it’s a go-to for eco-conscious beauty lovers.
Why it’s eco-friendly:
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Cruelty-free and responsibly sourced ingredients.
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Minimal, recyclable packaging.
💬 Bonus Tip: Try the “Hibiscus” shade for a soft, natural look that complements every skin tone.
2. The Ordinary Niacinamide 10% + Zinc 1% Serum – $6
A skincare hero that helps reduce blemishes, minimize pores, and balance oil — all for less than $10!
Why it’s eco-friendly:
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No parabens, sulfates, or animal testing.
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Recyclable glass bottle packaging.
💬 Why we love it: It’s minimal, effective, and uses science-backed ingredients that actually deliver results — without the marketing fluff.
3. Ethique Solid Shampoo Bar – $15
This zero-waste shampoo bar lasts as long as three bottles of liquid shampoo! Made with coconut oil, cocoa butter, and essential oils, it’s perfect for all hair types.
Why it’s eco-friendly:
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Plastic-free, compostable packaging.
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100% vegan and cruelty-free.
💬 Pro Tip: Store it in a dry soap dish to make it last longer.
4. e.l.f. Cosmetics Camo Concealer – $7
Affordable, effective, and vegan — this concealer offers full coverage without clogging your pores.
Why it’s eco-friendly:
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Cruelty-free and vegan certified.
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e.l.f. uses sustainable manufacturing practices.
💬 Why it’s worth trying: The texture and coverage rival high-end brands — perfect for professionals who want to look fresh without spending much.
5. Pacifica Beauty Coconut Water Micellar Cleansing Tonic – $10
A refreshing makeup remover that gently cleanses while hydrating your skin. Infused with coconut water and calendula, it leaves your face clean without dryness.
Why it’s eco-friendly:
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100% vegan and cruelty-free.
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Recyclable packaging made from post-consumer materials.
💬 Pro Tip: Use it before bed to remove dirt and makeup — your skin will thank you in the morning.
6. Acure Brightening Facial Scrub – $12
If dull skin is your problem, this affordable scrub will be your new favorite. Made with sea kelp and lemon peel, it exfoliates naturally and brightens your complexion.
Why it’s eco-friendly:
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Free from parabens, sulfates, and mineral oils.
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100% vegan and cruelty-free.
💬 Why we love it: The texture is gentle but effective — and it leaves your skin feeling smooth, not stripped.
7. EcoTools Makeup Brush Set – $19
Good makeup deserves good tools! EcoTools brushes are made from recycled aluminum and bamboo, offering a sustainable and affordable option for beauty lovers.
Why it’s eco-friendly:
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Handles made from renewable bamboo.
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Cruelty-free bristles and recyclable packaging.
💬 Pro Tip: Clean them weekly using a gentle soap to extend their life.
8. Yes To Tomatoes Detoxifying Charcoal Mask – $15
A must-have for oily or acne-prone skin, this charcoal mask draws out impurities and tightens pores — all with clean, natural ingredients.
Why it’s eco-friendly:
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Made with 95% natural ingredients.
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Leaping Bunny Certified (cruelty-free).
💬 Why it’s worth it: You’ll see visible results after just one use — smoother, fresher skin without harsh chemicals.
9. SheaMoisture Coconut & Hibiscus Curl Enhancing Smoothie – $12
Perfect for curly or wavy hair, this rich formula defines curls, adds shine, and tames frizz.
Why it’s eco-friendly:
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Ethically sourced ingredients.
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Free from parabens, phthalates, and mineral oil.
💬 Why we love it: A little goes a long way — and it smells amazing!
10. Native Deodorant – $13
Ditch the aluminum and harsh chemicals with this natural deodorant that actually works.
Why it’s eco-friendly:
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Cruelty-free and made with natural ingredients.
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Recyclable packaging available in a plastic-free version.
💬 Pro Tip: Try the “Coconut & Vanilla” scent — long-lasting freshness without irritation.
🌿 Simple Tips for Building an Affordable Eco-Friendly Beauty Routine
Choosing eco-friendly products doesn’t mean replacing your entire routine overnight. Start small, stay consistent, and make conscious choices where you can.
Here’s how:
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Swap one product at a time. Start with your moisturizer or cleanser and move up gradually.
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Choose multi-use items. Products like tinted balms or oils save money and reduce waste.
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Read ingredient labels. Look for natural oils, plant-based ingredients, and cruelty-free certifications.
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Buy in bulk when possible. This reduces packaging waste and saves money long term.
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Support small sustainable brands. Many local or indie brands offer eco-friendly options at better prices than big retailers.
🌸 Remember: Eco-beauty is not about perfection — it’s about progress. Every small switch counts.
💬 Why Affordable Sustainability Matters
A common misconception is that sustainable products are expensive. But affordable eco-beauty brands are proving that you don’t need to spend hundreds to live consciously.
By choosing eco-friendly beauty products under $20, you’re doing two important things:
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Supporting ethical and sustainable production.
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Encouraging more brands to adopt green practices.
It’s not just good for the planet — it’s a lifestyle that aligns with mindfulness, self-care, and responsibility.
🌍 Final Thoughts
Eco-friendly beauty doesn’t have to break the bank. With brands like Burt’s Bees, The Ordinary, e.l.f., and Acure, you can look good, feel good, and make a positive impact — all while staying within your budget.
The next time you shop for skincare or makeup, take a minute to read the label. Choose products that love you back — and love the Earth, too.
💚 Small changes make a big difference. Your beauty choices today can create a more sustainable tomorrow.
